Part one of this guest blog from Steve Jessop has prompted lots of discussion. Prepare to learn some more from an insider's view of  'Where The Rubber Hits The Road'....

Closing the sale is not good enough. All businesses know that the 'sale' is not complete until the money is in your bank account. But with everyone pushing credit to the limit these days, how do you get your money, and fast?

I’m really pleased to post this guest blog from Steve Jessop for you all to read, enjoy and learn from. His knowledge of the B2B sales market is second to none and I know that you will all learn something from this first blog.

First you need to know who you are competing against, and then you need to establish where you have a competitive edge over your competition. Let’s focus on the competition that is in the same space as you.

So are you visible and credible?
If not, read on, and find out what you can do to make those vital improvements and grow your bottom line.